Posts by Elizabeth

How to Establish Your Brand

Posted by on May 12, 2017 in Brand & Lifestyle Videos, Online Marketing & Advertisement, Video Production | Comments Off on How to Establish Your Brand

How to Establish Your Brand

When the competition gets tough, you have to be tougher. You need to do all measures to make sure your business is winning. One way to do that is to establish your brand.

There are a couple of ways to build and personalized a brand no matter what your career is. First of all, you have to know the brand voice – what it is that you’re bringing to the table. For example, Lululemon is like a cult because so many people are wearing the clothes and tweeting about it. It doesn’t matter whether you’re actually ever touched a yoga mat in your life, you’re wearing Lulu.

Secondly, keep your message simple. The simpler you keep the brand; the more people will be able to remember you, especially when using video to deliver your message. A prime example of this is in corporate video production. Huge corporations spend hundreds of thousands of dollars establishing their brand through memorable commercials. is The authenticity is why they connect with you. It’s why they’re coming back every day waiting for your post. It’s like saying to your audience: “I think I can really trust a lot of you guys so I’m going to tell you some really personal things about my life and so hopefully you guys grab some lunch too”. That voice allows people to feel like they know you and your brand.

Establish a Plan

Know what’s going to connect you to your customer or your client or your employer. Airbnb, Uber, Whole Foods have all done tremendous jobs getting people engaged in their brand. Consistently be yourself and show up as you would every day. Some of the common areas that brands drop the ball today would be one trying to be too many things to too many different people.

I think oftentimes, brands know themselves so well that when someone asked them a simple question, “What do you do?”, they rattle off like 10 different things. I think when people are creating brands and they try and be like their competitor versus finding their own personal niche, it points them in a direction that they’re always trying to compete with another brand. But if you’re able to carve out of your own path and find your own place, ultimately you’ll be more successful.

Branding is to celebrate what makes you and your company unique and stay true to who you are. Find a market that fits your product and does not try too hard to sell it to everyone. There is always a consumer base that has the demand for it and they’re using it. Once you find them, you can really start to build your marketing and your brand in a different way.

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Video Production In Austin, Texas

Posted by on Apr 6, 2017 in Brand & Lifestyle Videos, Online Marketing & Advertisement, Video Production | Comments Off on Video Production In Austin, Texas


In case you are the owner of a company in Austin, Texas, you need Video Production to help market your products. Video can possibly transmit a lot of data. A straightforward two or three-second video can transmit huge amounts of chronicled, enthusiastic, and scholastic data just from the symbolism depicted in the shot. After you make your own particular video, you can utilize it to convey in ways that other showcasing apparatuses would not be able to.

Things to Know about Video Production in Austin, Texas

Video promoting has busted free from the limits of TV and is multiplying over a large number of online channels. For brands and organizations as of now going to play a part with the medium, the video has demonstrated a relentless apparatus for growing, connecting with watchers, expanding leads, and eventually boosting deals. For the individuals who are new to video advertising efforts, you can get started with video marketing, and Austin is the perfect place to do so since the people are in a close-knit community. One of the greatest secrets floating before the eyes of newcomers is the sticker price of video creation. How much you will pay and how much you will get back for your investment relies on various elements. The cost of a video creation is attached to endless factors going from generation calendar and ability to running time and size of the team.

Asking what it expenses is equivalent to asking what an auto costs. Endless components and choices must be considered before giving a precise answer.Presently for the decent news is that there’s an advertising video for practically every financial plan in Austin, from the reality-based, pared-down explainer sort to those detailed creations sparkling with famous people. Besides, regardless of what your financial plan or objective, a video generation studio dependably gives a gauge, each connected with an alternate arrangement of alternatives. Austin has plenty of talented video makers you can hire at the right price.

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Video Producer In Austin

Posted by on Mar 6, 2017 in Brand & Lifestyle Videos, Online Marketing & Advertisement, Video Production | Comments Off on Video Producer In Austin


Many business owners in Austin, Texas know that they should use Video Production to market their business, but they often try to do it DIY in order to save up on cash. In Austin, utilizing an expert video creation organization is actually the better and cheaper option compared to DIY video production. Ever know the cerebral pain and dissatisfaction of attempting to fabricate, amass, or introduce an item independent from anyone else? Regardless of the intricate guidelines given, the procedure can transform into a hair-pulling difficulty.

Hiring Video Producer in Austin

We’ve all been there. In any case, convey that same item to the industrial facility that stuffed those pieces into the bundle, and it looked so natural when they did it. Why? Since they know the item all around. The same remains constant for video generation, just more so in light of the fact that there are numerous more components and entanglements included. Drawing on understanding and ability, an expert video generation has the expertise required for smooth, proficient video creation. They have handle deverything that has to do with good video production in Austin, Texas. They can do it better and in a more efficient way.

In case you try to do it DIY, you need to think about appropriate lighting, sound levels, ability coordinating, congruity, planning, re-takes, naming, and altering, isn’t that so? In the event that you don’t, you’ll likely be grappling with those components for an expanded time frame, as until the end of time. Also, at last, for each one of your inconveniences, you’ll presumably have an item that misses your vision by a long distance. This is why you should leave the matters to an expert Austin video producer. It is much simpler and much more effective that way. An Austin video producer will handle everything for you.

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